Privacy Policy

Last Updated: 2025

Selena Hernandez at Real Broker, LLC (“we,” “our,” “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you interact with us online, by phone, through Voice AI and Conversation AI systems, or in person.

Our office is located at:
10895 Lowell Avenue, Suite 100
Overland Park, Kansas, 66210


1. Information We Collect

We may collect the following types of information:

Personal Information

Name

Email address

Phone number

Mailing address

Property details or real estate preferences

Loan or pre-approval status (when provided voluntarily)

Communication & Interaction Data

Text messages, emails, call logs

Conversations handled by our Voice AI or Conversation AI systems

Appointment scheduling information

Website form submissions

Lead capture data from Facebook, Instagram, TikTok, Google, and other platforms

Technical Data

IP address

Browser type

Cookies

Pages visited

Device information

We do not sell or share personal information for marketing or promotional purposes.


2. How We Use Your Information

We may use your information for the following purposes:

Real Estate Services

Respond to your inquiries

Schedule showings and appointments

Deliver property valuations

Provide market updates

Assist you with buying, selling, or investing in real estate

Automated Communications (Required for A2P Compliance)

We may contact you using:

SMS messages

Voice calls

Voicemail drops

Email

Voice AI & Conversation AI systems

These communications may be used to:

Confirm or reschedule appointments

Request missing information

Follow up on inquiries

Provide service updates

See if you need assistance

Send reminders or alerts

Verify identity for security purposes

Deliver important real estate information you requested

All automated communications comply with A2P 10DLC, TCPA, and FCC guidelines.


3. AI Assistant & Automated Calling Policy

We may use Voice AI or Conversation AI assistants when you call us or when we call or text you.

These systems may:

Answer questions

Collect basic information

Confirm appointments

Route calls

Follow up with you

Take messages when agents are unavailable

You may request to speak with a real person at any time.
We do not use AI to make legal, financial, or binding decisions on your behalf.


4. SMS Consent & Opt-Out

By submitting your phone number through our website, forms, landing pages, social media platforms, or by texting us first, you consent to receive:

Real estate updates

Appointment reminders

Service follow-ups

Automated SMS messages

Voice AI or Conversation AI outreach

Message and data rates may apply.

Opt-Out:
You may stop receiving messages at any time by replying STOP.
To resume messages, reply START.


5. Sharing Your Information

We do not sell your information.

We may share your information only with trusted partners necessary to provide real estate services, including:

Title companies

Lenders (with your permission)

Home inspectors

Appraisers

Transaction coordinators

Technology providers (CRM, AI, automation, and communication platforms)

All partners are required to maintain strict confidentiality and data protection standards.


6. Data Security

We maintain industry-standard safeguards to protect your personal information, including:

Encrypted systems

Secure servers

Limited access controls

Routine security monitoring

While we take reasonable measures to protect your data, no system is completely secure.


7. Cookies & Tracking Technologies

We use cookies and similar technologies to:

Improve website functionality

Analyze traffic

Remember user preferences

Support advertising and retargeting

You may disable cookies through your browser settings.


8. Children’s Privacy

Our services are not directed to children under the age of 13.
We do not knowingly collect personal information from minors.


9. Your Rights

Depending on your state of residence, you may have the right to:

Access your personal information

Update or correct your information

Request deletion of your data

Opt out of automated communications

Withdraw consent at any time

To exercise your rights, contact us at:
Email: [email protected]


10. Changes to This Policy

We may update this Privacy Policy periodically.
Any changes will be reflected by updating the “Last Updated” date above.


11. Contact Information

If you have questions about this Privacy Policy, please contact:

Selena Hernandez
Real Broker, LLC
10895 Lowell Avenue, Suite 100
Overland Park, Kansas, 66210
Phone: 913-374-6629
Email: [email protected]